ARCast
ARCast is a bi-weekly broadcast created specifically for professionals across retail and consumer goods companies "in the trenches" analyzing data, drawing planograms, researching shoppers, and more. The concept of “In The Trenches” is intended to build a real community of category management and shopper insights colleagues to share their authentic stories. ARCast brings like-minded individuals with relatable experiences to the table to reflect on their careers, share tips, funny anecdotes, and learnings along the way. "In The Trenches” is a reminder that people are behind it all. We make it happen. Welcome to our podcast.
Podcasting since 2022 • 57 episodes
ARCast
Latest Episodes
A True Space Pioneer
In the 80’s and early 90’s, if anyone mentioned working in space planning, you might be mistaken for working at NASA. But, with contributions from Flora Delaney and others, the discipline is not only grew throughout retail and CPG, it bec...
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Season 1
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Episode 56
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50:58
ARCast Anniversary!
On Nov 30, 2022, ARCast was born. Since then, it's been a wild and crazy ride. 52 fantastic career stories as we put the spotlight on colleagues doing compelling work "in the trenches". Thanks to all our listeners and we look forwar...
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Season 1
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Episode 55
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54:59
The Price Is Right
You may want to be the manager who handles all 4 P's and makes decisions across the entire scope of an individual category. Or possibly you are Slava Gendlin. Meet the man who chose to be laser focused on only one: Price.
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Season 1
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Episode 54
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40:42
Billions of Butts
If you have never heard of DUDE Wipes, you soon will - they are everywhere! Follow Susanna as she lands at the doorstep of a supernova, charged with building out their category management practice.
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Season 1
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Episode 53
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33:45
A Winning Combination At Wells
Renee Balliet is a passionate insights leader for over fifteen years, having worked on brands, innovation, product development, and retail. She has made her mark at Wells by building a team of Consumer, Sensory, and Shopper Insights from the gr...
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Season 1
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Episode 52
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51:54
